Behind Wild Ona
Years ago, after becoming a mum to two daughters, I found myself struggling with a painfully sensitive scalp that no product seemed to help. I wanted to create something gentler, not only for myself, but for my family too. That search led me deep into the world of ingredients, formulation, and haircare science.
What began as a personal project slowly grew into Wild Ona, a sustainable haircare brand based in Glasgow, Scotland. I trained as a certified haircare formulator and spent years developing solid shampoo and conditioner bars designed to feel beautiful on the hair while remaining gentle, soap-free, and thoughtfully balanced.
Wild Ona grew from my kitchen table into a real business. My products were sold online, through Amazon, and in independent shops across the UK.
Soon, I began receiving requests for private label manufacturing and enquiries from shops interested in stocking my products outside the UK. Many of the people reaching out already had handmade businesses of their own, particularly soap makers who wanted to expand into shampoo bars but felt overwhelmed by formulation.
That’s when it dawned on me that I could help. I could teach makers how to add a line of shampoo bars to their existing businesses using the methods and formulation principles I had developed through Wild Ona.
That is how the Shampoo & Conditioner Bar Masterclass was born.
What started as a simple recipe eBook quickly grew into something much bigger. I found myself teaching students from around the world and realised how deeply I enjoyed simplifying complex formulation concepts in a way that felt clear, practical, and straightforward.
Wild Ona slowly evolved into both a product brand and an educational platform.
Then, in 2025, our family of four made the decision to leave Scotland and begin a new chapter under the sun of the Costa del Sol in Spain. Moving an entire production business internationally felt too heavy to carry into this new season of life, so I chose to close my physical product line and focus fully on education.
Today, I teach makers around the world how to create professional, high-performing shampoo and conditioner bars and build thoughtful businesses around them.
And who knows, perhaps one day Wild Ona products will return again, this time under the Spanish sun.
